Publishing & advertising services – from an idea to a product
Български BG
Publishing & advertising services – from an idea to a product

Customer resources

These are explanations of certain work procedures and terms, which are required for smooth distant work. The latter is preferable since the respective technology (Internet and a few popular programs) is at hand, and this kind of co-operation saves a lot of time to service companies and customers alike.

Adobe Acrobat and PDF-files

In the recent decades the worldwide Adobe Corporation and its products (Acrobat, Photoshop, Postscript, Indesign) are the forerunners of the digital revolution in the printed and multimedia communication. The mentioned products have turned into de facto standards in their respective application areas. This apploes also to the Acrobat product, the files of which with the extension .PDF are the standard information exchange tool, providing the users with the capability to see the same images on various computers, i.e. to create the basis for distant cooperative work. The viewing, printing, and commenting of PDF-files is accomplished by the use of the free Adobe Acrobat Reader (to download the software, visit the site of Adobe Corp.

The creation of PDF-files, however, requires the Adobe Acrobat software or its alternatives, which as a rule are not free and outside the toolbox of the average user.

The topic of the notes below is the use of the free Adobe Acrobat Reader for commenting of PDF-files: Adding comments to a pdf-file by Adobe Reader

Co-operative work on MS Word files

The world-popular Microsoft (MS) Word software has become the text-processing standard.

MS Word possesses functions for co-operative (distant) work, which are however less well known than MS WOrd itslef.

MS Word supports:

  • visual diferentiation between the original and edited texts;
  • individualisation of all edits by the name of the editor and time of editing;
  • delete/insert/highlight text;
  • adding and attaching comments/questions to specific parts of the text;
  • merging all edits into a common file;
  • selective accept/reject of suggested edits.

These tools are important for the co-operative work of authors and editors, therefore the possibilities and usage patterns are explained here (of course, there is more detailed information in the Help-files of the software, as long as you understand the language it is written in): Co-operative editing of MS Word text files

Using FTP to transfer large files over the Internet

The most popular way of sending files over the Internet is by e-mail. Unfortunately this method in not universal, since often there are limitations on the size of files sent, or received, or on both, which makes impossible sending and/or receiving large files. Often these are the exact files carrying photos or illustrations (especially so with large dimensions, like those needed for posters, and high resolutions, required for printing, as contrasted to the lower resolution sufficient for viewing on screen). Zvezdi FTP

Office paper formats

Paper formats refer to the standard size of the paper sheet. Currently there are two systems which dominate in the world: the international standard discussed below (applied in most of Europe) and the North American standard (used in the English speaking world).

The international standard for paper standards ISO 216 is based on the metric system and is employed by all countries, except the USA and Canada. The most popular and well-known format of the ISO 216 standard is А4. All paper formats of ISO 216 have the same width/height ratio, equal to square root of 2 (approximately, 1:1,4142).

You can find details on the most popular office paper formats here: ISO office paper formats